/* ==========================================================================
   PNW SIGN USA — Design System
   Palette is deliberately constrained: ink, signal red, bone, three greys.
   Layout is mobile-first. Every breakpoint ADDS to the phone layout, never
   replaces it, so the mobile experience is a first-class design.
   ========================================================================== */

/* ---------- Fonts (self-hosted, zero external requests) ---------- */
@font-face {
  font-family: 'Anton';
  src: url('/static/fonts/anton-400.woff2') format('woff2');
  font-weight: 400;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'Archivo';
  src: url('/static/fonts/archivo-var.woff2') format('woff2-variations');
  font-weight: 400 900;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'Barlow Condensed';
  src: url('/static/fonts/barlow-600.woff2') format('woff2');
  font-weight: 600;
  font-style: normal;
  font-display: swap;
}
@font-face {
  font-family: 'Barlow Condensed';
  src: url('/static/fonts/barlow-700.woff2') format('woff2');
  font-weight: 700;
  font-style: normal;
  font-display: swap;
}

/* ---------- Tokens ---------- */
:root {
  --ink: #08080a;
  --ink-2: #0d0d10;
  --ink-3: #131318;
  --ink-4: #1b1b21;

  --red: #e8100b;
  --red-hot: #ff2a18;
  --red-deep: #a8070a;

  --bone: #f4f2ed;
  --bone-dim: #dad7cf;

  --grey-1: #a9a9b2;
  --grey-2: #74747f;
  --grey-3: #34343d;
  --line: rgba(244, 242, 237, 0.12);

  --font-display: 'Anton', 'Arial Narrow', Impact, sans-serif;
  --font-body: 'Archivo', system-ui, -apple-system, 'Segoe UI', sans-serif;
  --font-cond: 'Barlow Condensed', 'Archivo', sans-serif;

  --wrap: 1240px;
  --gut: clamp(18px, 5vw, 56px);

  --ease: cubic-bezier(0.22, 1, 0.36, 1);
  --ease-in-out: cubic-bezier(0.65, 0, 0.35, 1);

  --header-h: 64px;
  --radius: 2px;

  --slash: 12deg;
}

/* ---------- Reset ---------- */
*,
*::before,
*::after {
  box-sizing: border-box;
}

* {
  margin: 0;
  padding: 0;
}

html {
  -webkit-text-size-adjust: 100%;
  scroll-behavior: smooth;
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }
}

body {
  background: var(--ink);
  color: var(--bone);
  font-family: var(--font-body);
  font-size: 16px;
  line-height: 1.6;
  font-weight: 400;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: hidden;
  padding-bottom: env(safe-area-inset-bottom);
}

img,
svg {
  display: block;
  max-width: 100%;
}

a {
  color: inherit;
  text-decoration: none;
}

button {
  font: inherit;
  color: inherit;
  background: none;
  border: 0;
  cursor: pointer;
}

::selection {
  background: var(--red);
  color: #fff;
}

:focus-visible {
  outline: 2px solid var(--red-hot);
  outline-offset: 3px;
}

/* ---------- Film grain + scanline atmosphere ---------- */
body::after {
  content: '';
  position: fixed;
  inset: 0;
  z-index: 9000;
  pointer-events: none;
  background-image: url('/static/img/grain.webp');
  background-size: 220px 220px;
  opacity: 0.5;
  mix-blend-mode: overlay;
}

@media (prefers-reduced-motion: no-preference) {
  body::after {
    animation: grainShift 6s steps(6) infinite;
  }
}

@keyframes grainShift {
  0% { transform: translate(0, 0); }
  20% { transform: translate(-2%, 1%); }
  40% { transform: translate(1%, -2%); }
  60% { transform: translate(-1%, 2%); }
  80% { transform: translate(2%, 1%); }
  100% { transform: translate(0, 0); }
}

/* ---------- Layout helpers ---------- */
.wrap {
  width: 100%;
  max-width: var(--wrap);
  margin-inline: auto;
  padding-inline: var(--gut);
}

.wrap--narrow {
  max-width: 860px;
}

.section {
  position: relative;
  padding-block: clamp(64px, 9vw, 132px);
  scroll-margin-top: 84px;
}

.pitch,
.stats,
.cta-band {
  scroll-margin-top: 84px;
}

#top {
  scroll-margin-top: 0;
}

/* ---------- Type scale ---------- */
.h2 {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(2rem, 6.4vw, 4.2rem);
  line-height: 0.94;
  letter-spacing: -0.015em;
  text-transform: uppercase;
}

.t-red {
  color: var(--red);
}

.t-outline {
  color: transparent;
  -webkit-text-stroke: 1.5px var(--bone);
  text-stroke: 1.5px var(--bone);
}

.kicker {
  font-family: var(--font-cond);
  font-weight: 700;
  font-size: 0.82rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--red);
  display: flex;
  align-items: center;
  gap: 10px;
  margin-bottom: 18px;
}

.kicker::before {
  content: '';
  width: 26px;
  height: 2px;
  background: var(--red);
  flex: none;
}

.kicker--light {
  color: var(--bone);
}

.kicker--light::before {
  background: var(--red);
}

.lede {
  font-size: clamp(1rem, 1.6vw, 1.14rem);
  line-height: 1.65;
  color: var(--grey-1);
  max-width: 56ch;
  margin-top: 20px;
}

.lede--tight {
  margin-top: 0;
}

.section-head {
  margin-bottom: clamp(36px, 5vw, 64px);
}

.section-head--split {
  display: grid;
  gap: 22px;
}

@media (min-width: 860px) {
  .section-head--split {
    grid-template-columns: 1.15fr 1fr;
    align-items: end;
    gap: 48px;
  }
  .section-head--split .lede {
    margin-top: 0;
    padding-bottom: 8px;
  }
}

/* ==========================================================================
   BUTTONS
   ========================================================================== */
.btn {
  --btn-bg: var(--red);
  --btn-fg: #fff;
  position: relative;
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 10px;
  padding: 15px 26px;
  font-family: var(--font-cond);
  font-weight: 700;
  font-size: 1rem;
  letter-spacing: 0.09em;
  text-transform: uppercase;
  color: var(--btn-fg);
  background: var(--btn-bg);
  border-radius: var(--radius);
  overflow: hidden;
  isolation: isolate;
  transition: transform 0.35s var(--ease), box-shadow 0.35s var(--ease),
    color 0.3s var(--ease);
  will-change: transform;
}

.btn::before {
  content: '';
  position: absolute;
  inset: 0;
  z-index: -1;
  background: var(--bone);
  transform: translateY(101%);
  transition: transform 0.45s var(--ease);
}

.btn:hover,
.btn:focus-visible {
  color: var(--ink);
  transform: translateY(-2px);
  box-shadow: 0 14px 34px -12px rgba(0, 0, 0, 0.9);
}

.btn:hover::before,
.btn:focus-visible::before {
  transform: translateY(0);
}

.btn:active {
  transform: translateY(0) scale(0.985);
}

.btn--lg {
  padding: 18px 32px;
  font-size: 1.06rem;
}

.btn--sm {
  padding: 11px 18px;
  font-size: 0.88rem;
}

.btn--block {
  width: 100%;
}

.btn--red {
  --btn-bg: var(--red);
  --btn-fg: #fff;
  box-shadow: 0 10px 30px -14px rgba(232, 16, 11, 0.9);
}

.btn--white {
  --btn-bg: var(--bone);
  --btn-fg: var(--ink);
}

.btn--white::before {
  background: var(--ink);
}

.btn--white:hover,
.btn--white:focus-visible {
  color: var(--bone);
}

.btn--line {
  --btn-bg: rgba(9, 9, 12, 0.62);
  --btn-fg: var(--bone);
  border: 1px solid rgba(244, 242, 237, 0.34);
  -webkit-backdrop-filter: blur(10px);
  backdrop-filter: blur(10px);
}

.btn--line:hover,
.btn--line:focus-visible {
  color: var(--ink);
  border-color: var(--bone);
}

.btn--ghost {
  --btn-bg: transparent;
  --btn-fg: var(--bone);
  border: 1px solid rgba(244, 242, 237, 0.2);
}

.btn--ghost:hover,
.btn--ghost:focus-visible {
  color: var(--ink);
  border-color: var(--bone);
}

/* ==========================================================================
   HEADER
   ========================================================================== */
.site-header {
  position: fixed;
  top: 0;
  left: 0;
  right: 0;
  z-index: 800;
  padding-block: 10px;
  transition: background 0.4s var(--ease), backdrop-filter 0.4s var(--ease),
    border-color 0.4s var(--ease), padding 0.4s var(--ease);
  border-bottom: 1px solid transparent;
}

.site-header.is-stuck {
  background: rgba(8, 8, 10, 0.82);
  backdrop-filter: blur(14px) saturate(1.2);
  -webkit-backdrop-filter: blur(14px) saturate(1.2);
  border-bottom-color: var(--line);
  padding-block: 6px;
}

.site-header__inner {
  width: 100%;
  max-width: var(--wrap);
  margin-inline: auto;
  padding-inline: var(--gut);
  display: flex;
  align-items: center;
  gap: 18px;
}

.brand {
  display: flex;
  align-items: center;
  gap: 10px;
  flex: none;
}

.brand__mark {
  width: 52px;
  height: auto;
  transition: transform 0.4s var(--ease), filter 0.4s var(--ease);
  filter: drop-shadow(0 3px 14px rgba(0, 0, 0, 0.6));
}

.brand:hover .brand__mark {
  transform: rotate(-3deg) scale(1.04);
}

.site-nav {
  display: none;
  margin-left: auto;
  gap: 28px;
  font-family: var(--font-cond);
  font-weight: 600;
  font-size: 0.95rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--grey-1);
}

.site-nav a {
  position: relative;
  padding-block: 6px;
  transition: color 0.25s var(--ease);
}

.site-nav a::after {
  content: '';
  position: absolute;
  left: 0;
  bottom: 0;
  width: 100%;
  height: 2px;
  background: var(--red);
  transform: scaleX(0);
  transform-origin: right;
  transition: transform 0.35s var(--ease);
}

.site-nav a:hover {
  color: var(--bone);
}

.site-nav a:hover::after {
  transform: scaleX(1);
  transform-origin: left;
}

.site-header__cta {
  display: flex;
  align-items: center;
  gap: 8px;
  margin-left: auto;
}

.site-header__cta .btn--ghost {
  display: none;
}

@media (min-width: 560px) {
  .site-header__cta .btn--ghost {
    display: inline-flex;
  }
}

@media (min-width: 960px) {
  .site-nav {
    display: flex;
    margin-left: auto;
  }
  .site-header__cta {
    margin-left: 12px;
  }
  .brand__mark {
    width: 60px;
  }
}

/* ==========================================================================
   HERO
   ========================================================================== */
.hero {
  position: relative;
  min-height: 100svh;
  display: flex;
  align-items: center;
  padding-top: calc(var(--header-h) + 44px);
  padding-bottom: 96px;
  overflow: hidden;
  isolation: isolate;
  background:
    radial-gradient(120% 80% at 78% 18%, rgba(232, 16, 11, 0.16) 0%, transparent 55%),
    radial-gradient(90% 60% at 12% 90%, rgba(232, 16, 11, 0.08) 0%, transparent 60%),
    var(--ink);
}

.hero__inner {
  position: relative;
  z-index: 3;
  width: 100%;
  max-width: var(--wrap);
  margin-inline: auto;
  padding-inline: var(--gut);
}

/* Legibility scrim: darkens the left half where all the copy lives.
   Kept as a pseudo-element so it never blocks taps. */
.hero__inner::before {
  content: '';
  position: absolute;
  z-index: -1;
  left: 50%;
  top: -20%;
  width: 100vw;
  height: 165%;
  transform: translateX(-50%);
  background: linear-gradient(
    to right,
    rgba(8, 8, 10, 0.94) 0%,
    rgba(8, 8, 10, 0.86) 42%,
    rgba(8, 8, 10, 0.45) 68%,
    transparent 88%
  );
  pointer-events: none;
}

@media (max-width: 759px) {
  .hero__inner::before {
    background: linear-gradient(
      to bottom,
      rgba(8, 8, 10, 0.9) 0%,
      rgba(8, 8, 10, 0.8) 55%,
      rgba(8, 8, 10, 0.4) 82%,
      transparent 100%
    );
  }
}

.eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 9px;
  font-family: var(--font-cond);
  font-weight: 600;
  font-size: 0.78rem;
  letter-spacing: 0.19em;
  text-transform: uppercase;
  color: var(--grey-1);
  padding: 7px 14px 7px 11px;
  border: 1px solid rgba(244, 242, 237, 0.14);
  border-radius: 100px;
  background: rgba(244, 242, 237, 0.03);
  backdrop-filter: blur(6px);
  margin-bottom: 22px;
}

.eyebrow__dot {
  width: 6px;
  height: 6px;
  border-radius: 50%;
  background: var(--red-hot);
  box-shadow: 0 0 0 0 rgba(255, 42, 24, 0.8);
  animation: pulseDot 2.4s var(--ease-in-out) infinite;
}

@keyframes pulseDot {
  0% { box-shadow: 0 0 0 0 rgba(255, 42, 24, 0.7); }
  70% { box-shadow: 0 0 0 9px rgba(255, 42, 24, 0); }
  100% { box-shadow: 0 0 0 0 rgba(255, 42, 24, 0); }
}

.hero__title {
  font-family: var(--font-display);
  font-weight: 400;
  text-transform: uppercase;
  font-size: clamp(2.9rem, 12.2vw, 8.4rem);
  line-height: 0.86;
  letter-spacing: -0.02em;
  margin-bottom: 26px;
}

.hero__title .line {
  display: block;
  overflow: hidden;
}

.hero__title .line__inner {
  display: block;
}

.line--red .line__inner {
  color: var(--red);
}

/* Slashes — the diagonal red bars from the brand banner */
.hero__slashes {
  position: absolute;
  inset: 0;
  z-index: 1;
  pointer-events: none;
  overflow: hidden;
}

.slash {
  position: absolute;
  display: block;
  background: var(--red);
  transform: rotate(var(--slash));
}

.slash--1 {
  top: 8%;
  right: -6%;
  width: 8px;
  height: 46%;
  opacity: 0.85;
}

.slash--2 {
  top: 16%;
  right: -6%;
  width: 22px;
  height: 32%;
  opacity: 0.22;
}

.slash--3 {
  bottom: 4%;
  left: -8%;
  width: 120px;
  height: 10px;
  opacity: 0.14;
  filter: blur(1px);
}

@media (min-width: 760px) {
  .slash--1 {
    width: 12px;
    height: 54%;
    top: 4%;
    right: 6%;
  }
  .slash--2 {
    width: 44px;
    height: 40%;
    top: 10%;
    right: 6%;
  }
  .slash--3 {
    width: 300px;
    height: 16px;
    left: -4%;
    bottom: 12%;
  }
}

.hero__sub {
  max-width: 46ch;
  font-size: clamp(1rem, 1.8vw, 1.18rem);
  line-height: 1.6;
  color: var(--grey-1);
  margin-bottom: 32px;
}

.hero__sub strong {
  color: var(--bone);
  font-weight: 600;
}

.hero__actions {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin-bottom: 34px;
}

.hero__actions .btn {
  flex: 1 1 auto;
  min-width: 190px;
}

.hero__trust {
  display: flex;
  flex-wrap: wrap;
  gap: 10px 26px;
  list-style: none;
  font-family: var(--font-cond);
  font-size: 0.86rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--grey-1);
  padding-top: 18px;
  border-top: 1px solid rgba(244, 242, 237, 0.16);
  max-width: 520px;
  text-shadow: 0 1px 12px rgba(0, 0, 0, 0.9);
}

.hero__trust b {
  color: var(--bone);
  font-weight: 700;
  margin-right: 4px;
}

/* ---------- Hero art layers ---------- */
.hero-art {
  position: absolute;
  inset: 0;
  z-index: 0;
  pointer-events: none;
}

.hero-art::before {
  content: '';
  position: absolute;
  right: 0;
  bottom: 0;
  left: 0;
  height: 52%;
  background:
    linear-gradient(to top, #a50d08 0%, #960a06 26%, rgba(150, 10, 6, 0.45) 62%, transparent 100%);
  z-index: 0;
}

.hero-art__glow {
  position: absolute;
  right: -20%;
  top: 8%;
  width: 70vw;
  height: 70vw;
  max-width: 900px;
  max-height: 900px;
  background: radial-gradient(circle, rgba(232, 16, 11, 0.14) 0%, transparent 60%);
  filter: blur(30px);
}

.hero-art__mtn {
  position: absolute;
  right: 0;
  bottom: 0;
  left: auto;
  z-index: 1;
  width: 100%;
  aspect-ratio: 2600 / 1250;
  will-change: transform;
}

.hero-art__mtn img {
  display: block;
  width: 100%;
  height: auto;
}

/* Fade the range into the sky so peaks never end on a hard edge */
.hero-art {
  -webkit-mask-image: linear-gradient(to top, #000 0%, #000 58%, rgba(0, 0, 0, 0.55) 82%, transparent 100%);
  mask-image: linear-gradient(to top, #000 0%, #000 58%, rgba(0, 0, 0, 0.55) 82%, transparent 100%);
}

/* Mobile: narrower crop — pin to the bottom, let the summit sit centre */
@media (max-width: 759px) {
  .hero-art__mtn {
    left: 0;
    width: 128%;
    margin-left: -14%;
    aspect-ratio: 1200 / 1400;
  }
}

@media (min-width: 760px) {
  /* Summit sits at ~65% of the art width — nudge the art right so it
     clears the headline column. */
  .hero-art__mtn {
    left: 4%;
    width: 100%;
  }
}

.hero__scroll {
  position: absolute;
  bottom: 22px;
  left: 50%;
  transform: translateX(-50%);
  z-index: 4;
  display: none;
  flex-direction: column;
  align-items: center;
  gap: 8px;
  font-family: var(--font-cond);
  font-size: 0.7rem;
  letter-spacing: 0.28em;
  text-transform: uppercase;
  color: var(--grey-2);
}

.hero__scroll i {
  width: 1px;
  height: 44px;
  background: linear-gradient(to bottom, var(--red) 0%, transparent 100%);
}

@media (min-width: 1200px) and (min-height: 780px) {
  .hero__scroll {
    display: flex;
    bottom: 34px;
  }
}

/* == CHUNK-2 == */

/* ==========================================================================
   TICKER
   ========================================================================== */
.ticker {
  position: relative;
  z-index: 5;
  background: var(--red);
  color: #fff;
  overflow: hidden;
  border-block: 1px solid rgba(0, 0, 0, 0.35);
  padding-block: 11px;
  transform: rotate(-0.6deg) scale(1.02);
  margin-block: -6px;
}

.ticker__track {
  display: flex;
  width: max-content;
  animation: tickerRun 34s linear infinite;
}

@media (prefers-reduced-motion: reduce) {
  .ticker__track { animation: none; }
}

.ticker__group {
  display: flex;
  flex: none;
}

.ticker__item {
  display: inline-flex;
  align-items: center;
  gap: 22px;
  padding-inline: 22px;
  font-family: var(--font-display);
  font-size: clamp(0.9rem, 2vw, 1.15rem);
  letter-spacing: 0.06em;
  text-transform: uppercase;
  white-space: nowrap;
}

.ticker__star {
  font-style: normal;
  font-size: 0.62em;
  opacity: 0.75;
}

@keyframes tickerRun {
  from { transform: translateX(0); }
  to { transform: translateX(-50%); }
}

/* ==========================================================================
   TWO WAYS TO BUY
   ========================================================================== */
.section--two-ways {
  background: var(--ink);
  padding-top: clamp(72px, 10vw, 128px);
}

.duo {
  display: grid;
  gap: 14px;
}

@media (min-width: 860px) {
  .duo {
    grid-template-columns: 1fr 1fr;
    gap: 20px;
  }
}

.panel {
  position: relative;
  padding: clamp(26px, 4vw, 42px);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  background: linear-gradient(160deg, rgba(244, 242, 237, 0.045) 0%, rgba(244, 242, 237, 0.012) 45%, transparent 100%);
  overflow: hidden;
  transition: border-color 0.4s var(--ease), transform 0.5s var(--ease);
}

.panel::before {
  content: '';
  position: absolute;
  inset: 0;
  background: radial-gradient(80% 60% at 100% 0%, rgba(232, 16, 11, 0.14) 0%, transparent 65%);
  opacity: 0;
  transition: opacity 0.5s var(--ease);
  pointer-events: none;
}

.panel:hover {
  border-color: rgba(244, 242, 237, 0.26);
  transform: translateY(-4px);
}

.panel:hover::before {
  opacity: 1;
}

.panel--shop {
  background: linear-gradient(160deg, rgba(244, 242, 237, 0.075) 0%, rgba(244, 242, 237, 0.02) 55%, transparent 100%);
}

.panel__tag {
  display: inline-block;
  font-family: var(--font-cond);
  font-weight: 700;
  font-size: 0.73rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--grey-2);
  margin-bottom: 16px;
}

.panel--quote .panel__tag {
  color: var(--red);
}

.panel__title {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(1.7rem, 3.6vw, 2.4rem);
  line-height: 0.96;
  text-transform: uppercase;
  margin-bottom: 14px;
}

.panel__copy {
  color: var(--grey-1);
  font-size: 0.98rem;
  line-height: 1.62;
  margin-bottom: 22px;
}

.panel__list {
  list-style: none;
  display: grid;
  gap: 9px;
  margin-bottom: 26px;
  border-top: 1px solid var(--line);
  padding-top: 20px;
}

.panel__list li {
  position: relative;
  padding-left: 22px;
  font-size: 0.92rem;
  color: var(--bone-dim);
  line-height: 1.45;
}

.panel__list li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 0.5em;
  width: 9px;
  height: 2px;
  background: var(--red);
}

.panel__foot {
  margin-top: 14px;
  font-size: 0.78rem;
  letter-spacing: 0.03em;
  color: var(--grey-2);
  text-align: center;
}

/* ==========================================================================
   WORK / RAIL
   ========================================================================== */
.section--work {
  background: var(--ink-2);
  overflow: hidden;
}

.rail {
  position: relative;
}

.rail__track {
  display: flex;
  gap: 12px;
  padding-inline: var(--gut);
  overflow-x: auto;
  scroll-snap-type: x mandatory;
  scroll-padding-left: var(--gut);
  scrollbar-width: none;
  -webkit-overflow-scrolling: touch;
  padding-bottom: 6px;
}

.rail__track::-webkit-scrollbar {
  display: none;
}

@media (min-width: 900px) {
  .rail__track {
    gap: 18px;
  }
}

.card {
  position: relative;
  flex: 0 0 78vw;
  max-width: 340px;
  scroll-snap-align: start;
  border: 1px solid var(--line);
  border-radius: var(--radius);
  overflow: hidden;
  background: var(--ink-3);
  transition: border-color 0.4s var(--ease), transform 0.45s var(--ease);
}

@media (min-width: 560px) {
  .card { flex-basis: 46vw; }
}

@media (min-width: 900px) {
  .card {
    flex-basis: 340px;
    max-width: 340px;
  }
}

.card:hover {
  border-color: rgba(232, 16, 11, 0.55);
  transform: translateY(-5px);
}

.card__media {
  position: relative;
  aspect-ratio: 4 / 3;
  overflow: hidden;
  background: var(--ink-4);
}

.card__media img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  transition: transform 0.7s var(--ease), filter 0.5s var(--ease);
  filter: grayscale(0.15) contrast(1.04);
}

.card:hover .card__media img {
  transform: scale(1.06);
  filter: grayscale(0) contrast(1.06);
}

.card__go {
  position: absolute;
  top: 10px;
  right: 10px;
  width: 34px;
  height: 34px;
  display: grid;
  place-items: center;
  border-radius: 50%;
  background: var(--red);
  color: #fff;
  opacity: 0;
  transform: translateY(-6px) scale(0.9);
  transition: opacity 0.35s var(--ease), transform 0.35s var(--ease);
}

.card:hover .card__go {
  opacity: 1;
  transform: translateY(0) scale(1);
}

.card__body {
  padding: 14px 16px 17px;
}

.card__title {
  font-family: var(--font-cond);
  font-weight: 700;
  font-size: 1.05rem;
  letter-spacing: 0.05em;
  text-transform: uppercase;
  line-height: 1.15;
  margin-bottom: 3px;
}

.card__meta {
  font-size: 0.78rem;
  color: var(--grey-2);
  letter-spacing: 0.02em;
  margin-bottom: 8px;
}

.card__price {
  font-family: var(--font-cond);
  font-weight: 700;
  font-size: 0.9rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--red);
}

.rail__hint {
  display: flex;
  justify-content: flex-end;
  max-width: var(--wrap);
  margin-inline: auto;
  padding: 16px var(--gut) 0;
  font-family: var(--font-cond);
  font-size: 0.74rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--grey-2);
}

@media (min-width: 900px) {
  .rail__hint { display: none; }
}

/* ==========================================================================
   CAPABILITIES
   ========================================================================== */
.section--caps {
  background: var(--ink);
}

.caps {
  display: grid;
  gap: 1px;
  background: var(--line);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  overflow: hidden;
}

@media (min-width: 620px) {
  .caps { grid-template-columns: 1fr 1fr; }
}

@media (min-width: 1000px) {
  .caps { grid-template-columns: repeat(3, 1fr); }
}

.cap {
  position: relative;
  background: var(--ink);
  padding: clamp(24px, 3.4vw, 38px);
  transition: background 0.4s var(--ease);
  overflow: hidden;
}

.cap::after {
  content: '';
  position: absolute;
  left: 0;
  bottom: 0;
  width: 100%;
  height: 2px;
  background: var(--red);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform 0.5s var(--ease);
}

.cap:hover {
  background: var(--ink-3);
}

.cap:hover::after {
  transform: scaleX(1);
}

.cap__code {
  display: block;
  font-family: var(--font-cond);
  font-weight: 700;
  font-size: 0.72rem;
  letter-spacing: 0.24em;
  color: var(--red);
  margin-bottom: 18px;
}

.cap__title {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(1.2rem, 2.4vw, 1.55rem);
  text-transform: uppercase;
  line-height: 1;
  margin-bottom: 10px;
}

.cap__copy {
  font-size: 0.9rem;
  line-height: 1.6;
  color: var(--grey-1);
}

/* ==========================================================================
   STATS
   ========================================================================== */
.stats {
  background: var(--red);
  color: #fff;
  padding-block: clamp(30px, 5vw, 46px);
  position: relative;
  overflow: hidden;
}

.stats::before {
  content: '';
  position: absolute;
  inset: 0;
  background: repeating-linear-gradient(
    -45deg,
    rgba(0, 0, 0, 0.14) 0 2px,
    transparent 2px 12px
  );
  opacity: 0.5;
  pointer-events: none;
}

.stats__inner {
  position: relative;
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 24px 12px;
}

@media (min-width: 820px) {
  .stats__inner {
    grid-template-columns: repeat(4, 1fr);
  }
}

.stat {
  text-align: center;
}

@media (min-width: 820px) {
  .stat + .stat {
    border-left: 1px solid rgba(255, 255, 255, 0.28);
  }
}

.stat__value {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(1.9rem, 5vw, 3.1rem);
  line-height: 1;
  letter-spacing: -0.01em;
}

.stat__label {
  margin-top: 6px;
  font-family: var(--font-cond);
  font-weight: 600;
  font-size: 0.76rem;
  letter-spacing: 0.17em;
  text-transform: uppercase;
  opacity: 0.86;
}

/* ==========================================================================
   PROCESS
   ========================================================================== */
.section--process {
  background: var(--ink-2);
}

.steps {
  list-style: none;
  display: grid;
  gap: 2px;
}

.step {
  position: relative;
  display: grid;
  grid-template-columns: 56px 1fr;
  gap: 18px;
  padding-block: clamp(20px, 3vw, 30px);
  border-top: 1px solid var(--line);
  align-items: start;
}

.step:last-child {
  border-bottom: 1px solid var(--line);
}

@media (min-width: 760px) {
  .step {
    grid-template-columns: 120px 1fr;
    gap: 30px;
  }
}

.step__num {
  font-family: var(--font-display);
  font-size: clamp(1.6rem, 3.6vw, 2.5rem);
  line-height: 0.9;
  color: transparent;
  -webkit-text-stroke: 1px var(--grey-3);
  transition: color 0.45s var(--ease), -webkit-text-stroke-color 0.45s var(--ease);
}

.step:hover .step__num {
  color: var(--red);
  -webkit-text-stroke-color: var(--red);
}

.step__title {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(1.15rem, 2.3vw, 1.6rem);
  text-transform: uppercase;
  line-height: 1;
  margin-bottom: 8px;
}

.step__copy {
  font-size: 0.94rem;
  line-height: 1.62;
  color: var(--grey-1);
  max-width: 62ch;
}

/* ==========================================================================
   PRICE PITCH
   ========================================================================== */
.pitch {
  position: relative;
  background: var(--ink);
  padding-block: clamp(72px, 10vw, 130px);
  overflow: hidden;
  isolation: isolate;
}

.pitch__bg {
  position: absolute;
  inset: 0;
  z-index: -1;
  background:
    radial-gradient(70% 90% at 88% 50%, rgba(232, 16, 11, 0.2) 0%, transparent 58%),
    repeating-linear-gradient(-8deg, rgba(244, 242, 237, 0.026) 0 1px, transparent 1px 9px);
}

.slash--pitch {
  position: absolute;
  right: 8%;
  top: -10%;
  width: 120px;
  height: 130%;
  background: linear-gradient(to bottom, transparent, rgba(232, 16, 11, 0.14) 30%, transparent 90%);
  transform: rotate(14deg);
}

.pitch__title {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(2rem, 6.6vw, 4.6rem);
  line-height: 0.92;
  text-transform: uppercase;
  letter-spacing: -0.015em;
  margin-bottom: 26px;
}

.pitch__copy {
  max-width: 60ch;
  font-size: clamp(1rem, 1.7vw, 1.14rem);
  line-height: 1.68;
  color: var(--grey-1);
  margin-bottom: 40px;
}

.pitch__points {
  display: grid;
  gap: 18px;
  border-top: 1px solid var(--line);
  padding-top: 28px;
}

@media (min-width: 700px) {
  .pitch__points {
    grid-template-columns: repeat(3, 1fr);
    gap: 32px;
  }
}

.pitch__points strong {
  display: block;
  font-family: var(--font-display);
  font-weight: 400;
  font-size: 1.35rem;
  text-transform: uppercase;
  color: var(--red);
  line-height: 1;
  margin-bottom: 6px;
}

.pitch__points span {
  font-size: 0.9rem;
  color: var(--bone-dim);
}

/* ==========================================================================
   INSTAGRAM
   ========================================================================== */
.section--ig {
  background: var(--ink-2);
}

.ig__follow {
  display: inline-flex;
  align-items: center;
  gap: 9px;
  font-family: var(--font-cond);
  font-weight: 700;
  font-size: 0.92rem;
  letter-spacing: 0.13em;
  text-transform: uppercase;
  color: var(--bone);
  border-bottom: 2px solid var(--red);
  padding-bottom: 5px;
  transition: color 0.3s var(--ease), gap 0.3s var(--ease);
}

.ig__follow:hover {
  color: var(--red);
  gap: 13px;
}

.ig {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 4px;
}

@media (min-width: 620px) {
  .ig { grid-template-columns: repeat(4, 1fr); }
}

.ig__cell {
  position: relative;
  aspect-ratio: 1;
  overflow: hidden;
  background: var(--ink-4);
  display: block;
}

.ig__cell img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  transition: transform 0.75s var(--ease), filter 0.5s var(--ease);
  filter: grayscale(0.28);
}

.ig__cell:hover img {
  transform: scale(1.07);
  filter: grayscale(0);
}

.ig__hover {
  position: absolute;
  inset: 0;
  display: flex;
  align-items: flex-end;
  padding: 14px;
  background: linear-gradient(to top, rgba(8, 8, 10, 0.9) 0%, transparent 62%);
  opacity: 0;
  transition: opacity 0.4s var(--ease);
}

.ig__cell:hover .ig__hover,
.ig__cell:focus-visible .ig__hover {
  opacity: 1;
}

.ig__cap {
  font-family: var(--font-cond);
  font-weight: 600;
  font-size: 0.8rem;
  letter-spacing: 0.07em;
  text-transform: uppercase;
  color: var(--bone);
  line-height: 1.3;
}

/* ==========================================================================
   FAQ
   ========================================================================== */
.section--faq {
  background: var(--ink);
}

.faq {
  border-top: 1px solid var(--line);
}

.faq__item {
  border-bottom: 1px solid var(--line);
}

.faq__q {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 20px;
  padding-block: 22px;
  cursor: pointer;
  list-style: none;
  font-family: var(--font-cond);
  font-weight: 600;
  font-size: clamp(1rem, 2vw, 1.2rem);
  letter-spacing: 0.03em;
  color: var(--bone);
  transition: color 0.3s var(--ease);
}

.faq__q::-webkit-details-marker {
  display: none;
}

.faq__q:hover {
  color: var(--red);
}

.faq__icon {
  position: relative;
  flex: none;
  width: 18px;
  height: 18px;
}

.faq__icon::before,
.faq__icon::after {
  content: '';
  position: absolute;
  top: 50%;
  left: 0;
  width: 18px;
  height: 2px;
  margin-top: -1px;
  background: currentColor;
  transition: transform 0.35s var(--ease);
}

.faq__icon::after {
  transform: rotate(90deg);
}

.faq__item[open] .faq__icon::after {
  transform: rotate(0deg);
}

.faq__a {
  overflow: hidden;
  padding-bottom: 24px;
  padding-right: 34px;
}

.faq__a p {
  font-size: 0.95rem;
  line-height: 1.68;
  color: var(--grey-1);
  max-width: 68ch;
}

.faq__item[open] .faq__a {
  animation: faqOpen 0.45s var(--ease);
}

@keyframes faqOpen {
  from { opacity: 0; transform: translateY(-6px); }
  to { opacity: 1; transform: translateY(0); }
}

/* == CHUNK-3 == */

/* ==========================================================================
   REVEAL / MOTION SYSTEM
   Only applied when JS has confirmed support (html.js-anim). No-JS = visible.
   ========================================================================== */
.js-anim [data-reveal] {
  opacity: 0;
  transform: translateY(26px);
  transition: opacity 0.85s var(--ease), transform 0.85s var(--ease);
  transition-delay: calc(var(--i, 0) * 55ms);
  will-change: opacity, transform;
}

.js-anim [data-reveal].is-in {
  opacity: 1;
  transform: none;
}

/* Hero title lines get a clip reveal */
.js-anim .hero__title .line__inner {
  transform: translateY(105%);
  transition: transform 1.05s var(--ease);
  transition-delay: calc(var(--i, 0) * 90ms + 120ms);
}

.js-anim .hero__title .line.is-in .line__inner,
.js-anim .hero__title.is-in .line__inner {
  transform: translateY(0);
}

@media (prefers-reduced-motion: reduce) {
  .js-anim [data-reveal],
  .js-anim .hero__title .line__inner {
    opacity: 1 !important;
    transform: none !important;
    transition: none !important;
  }
}

/* ==========================================================================
   MARQUEE CTA BAND
   ========================================================================== */
.cta-band {
  position: relative;
  background: var(--bone);
  color: var(--ink);
  overflow: hidden;
  padding-block: clamp(38px, 6vw, 64px);
}

.cta-band__inner {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 22px;
  text-align: center;
  padding-inline: var(--gut);
}

.cta-band__title {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(1.9rem, 6.4vw, 4.4rem);
  line-height: 0.9;
  text-transform: uppercase;
  letter-spacing: -0.02em;
}

.cta-band__title em {
  font-style: normal;
  color: var(--red);
}

.cta-band__sub {
  font-size: 0.95rem;
  color: #4a4a52;
  max-width: 46ch;
}

.cta-band__actions {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  justify-content: center;
  width: 100%;
  max-width: 520px;
}

.cta-band__actions .btn {
  flex: 1 1 200px;
}

/* ==========================================================================
   FOOTER
   ========================================================================== */
.site-footer {
  background: var(--ink);
  border-top: 1px solid var(--line);
  padding-block: clamp(44px, 6vw, 72px) 28px;
}

.footer__top {
  display: grid;
  gap: 36px;
  margin-bottom: 44px;
}

@media (min-width: 780px) {
  .footer__top {
    grid-template-columns: 1.4fr 1fr 1fr;
    gap: 48px;
  }
}

.footer__brand {
  display: flex;
  flex-direction: column;
  gap: 16px;
  align-items: flex-start;
}

.footer__logo {
  width: 196px;
  height: auto;
  filter: drop-shadow(0 6px 24px rgba(0, 0, 0, 0.65));
}

.footer__blurb {
  font-size: 0.9rem;
  line-height: 1.65;
  color: var(--grey-2);
  max-width: 38ch;
}

.footer__col h4 {
  font-family: var(--font-cond);
  font-weight: 700;
  font-size: 0.76rem;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--red);
  margin-bottom: 16px;
}

.footer__col ul {
  list-style: none;
  display: grid;
  gap: 10px;
}

.footer__col a,
.footer__col span {
  font-size: 0.9rem;
  color: var(--grey-1);
  transition: color 0.25s var(--ease);
}

.footer__col a:hover {
  color: var(--bone);
}

.footer__socials {
  display: flex;
  gap: 10px;
  margin-top: 4px;
}

.footer__socials a {
  width: 38px;
  height: 38px;
  display: grid;
  place-items: center;
  border: 1px solid var(--line);
  border-radius: var(--radius);
  color: var(--grey-1);
  transition: color 0.3s var(--ease), border-color 0.3s var(--ease),
    background 0.3s var(--ease), transform 0.3s var(--ease);
}

.footer__socials a:hover {
  color: #fff;
  background: var(--red);
  border-color: var(--red);
  transform: translateY(-2px);
}

.footer__bottom {
  display: flex;
  flex-direction: column;
  gap: 10px;
  border-top: 1px solid var(--line);
  padding-top: 22px;
  font-size: 0.78rem;
  color: var(--grey-2);
  letter-spacing: 0.02em;
}

@media (min-width: 640px) {
  .footer__bottom {
    flex-direction: row;
    justify-content: space-between;
    align-items: center;
  }
}

.footer__domain {
  font-family: var(--font-cond);
  font-weight: 700;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--grey-1);
}

/* ==========================================================================
   STICKY MOBILE ACTION BAR
   ========================================================================== */
.mobile-bar {
  position: fixed;
  left: 0;
  right: 0;
  bottom: 0;
  z-index: 850;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1px;
  background: rgba(8, 8, 10, 0.6);
  border-top: 1px solid var(--line);
  padding-bottom: env(safe-area-inset-bottom);
  backdrop-filter: blur(16px) saturate(1.3);
  -webkit-backdrop-filter: blur(16px) saturate(1.3);
  transform: translateY(110%);
  transition: transform 0.45s var(--ease);
}

.mobile-bar.is-up {
  transform: translateY(0);
}

.mobile-bar__btn {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 8px;
  padding-block: 15px;
  font-family: var(--font-cond);
  font-weight: 700;
  font-size: 0.85rem;
  letter-spacing: 0.13em;
  text-transform: uppercase;
  background: rgba(13, 13, 16, 0.92);
  color: var(--bone);
  transition: background 0.25s var(--ease);
}

.mobile-bar__btn--red {
  background: var(--red);
  color: #fff;
}

.mobile-bar__btn:active {
  filter: brightness(0.9);
}

@media (min-width: 900px) {
  .mobile-bar {
    display: none;
  }
}

@media (max-width: 899px) {
  body {
    padding-bottom: 56px;
  }
}

/* ==========================================================================
   QUOTE MODAL
   ========================================================================== */
.modal {
  position: fixed;
  inset: 0;
  z-index: 1000;
  display: grid;
  align-items: end;
  justify-items: center;
  visibility: hidden;
  opacity: 0;
  transition: opacity 0.35s var(--ease), visibility 0.35s var(--ease);
}

.modal.is-open {
  visibility: visible;
  opacity: 1;
}

.modal__scrim {
  position: absolute;
  inset: 0;
  background: rgba(4, 4, 6, 0.78);
  backdrop-filter: blur(8px);
  -webkit-backdrop-filter: blur(8px);
}

.modal__panel {
  position: relative;
  width: 100%;
  max-width: 640px;
  max-height: 92svh;
  overflow-y: auto;
  overscroll-behavior: contain;
  background: var(--ink-2);
  border: 1px solid rgba(244, 242, 237, 0.14);
  border-radius: 4px 4px 0 0;
  padding: clamp(22px, 4vw, 36px);
  transform: translateY(24px);
  transition: transform 0.45s var(--ease);
  -webkit-overflow-scrolling: touch;
}

.modal.is-open .modal__panel {
  transform: translateY(0);
}

@media (min-width: 700px) {
  .modal {
    align-items: center;
  }
  .modal__panel {
    border-radius: 3px;
    padding: 40px;
  }
}

.modal__close {
  position: absolute;
  top: 12px;
  right: 12px;
  width: 38px;
  height: 38px;
  display: grid;
  place-items: center;
  color: var(--grey-1);
  border-radius: 50%;
  transition: color 0.25s var(--ease), background 0.25s var(--ease),
    transform 0.3s var(--ease);
}

.modal__close:hover {
  color: var(--bone);
  background: rgba(244, 242, 237, 0.08);
  transform: rotate(90deg);
}

.modal__eyebrow {
  font-family: var(--font-cond);
  font-weight: 700;
  font-size: 0.74rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--red);
  margin-bottom: 10px;
}

.modal__title {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: clamp(1.6rem, 4.6vw, 2.3rem);
  line-height: 0.95;
  text-transform: uppercase;
  margin-bottom: 8px;
}

.modal__sub {
  font-size: 0.88rem;
  color: var(--grey-2);
  margin-bottom: 24px;
  line-height: 1.55;
}

/* ---------- Form ---------- */
.form {
  display: grid;
  gap: 14px;
}

.form__row {
  display: grid;
  gap: 14px;
}

@media (min-width: 560px) {
  .form__row--2 {
    grid-template-columns: 1fr 1fr;
  }
}

.field {
  display: grid;
  gap: 6px;
}

.field > label {
  font-family: var(--font-cond);
  font-weight: 600;
  font-size: 0.74rem;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--grey-1);
}

.field > label span {
  color: var(--red);
}

.field input,
.field select,
.field textarea {
  width: 100%;
  padding: 12px 14px;
  font-family: var(--font-body);
  font-size: 1rem;
  color: var(--bone);
  background: rgba(244, 242, 237, 0.04);
  border: 1px solid rgba(244, 242, 237, 0.16);
  border-radius: var(--radius);
  transition: border-color 0.25s var(--ease), background 0.25s var(--ease);
  appearance: none;
  -webkit-appearance: none;
}

.field textarea {
  resize: vertical;
  min-height: 92px;
}

.field select {
  background-image: url("data:image/svg+xml;charset=utf-8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%23a9a9b2' stroke-width='2'%3E%3Cpath d='M6 9l6 6 6-6'/%3E%3C/svg%3E");
  background-repeat: no-repeat;
  background-position: right 12px center;
  background-size: 18px;
  padding-right: 40px;
}

.field select option {
  background: var(--ink-2);
  color: var(--bone);
}

.field input::placeholder,
.field textarea::placeholder {
  color: #5c5c66;
}

.field input:focus,
.field select:focus,
.field textarea:focus {
  outline: none;
  border-color: var(--red);
  background: rgba(232, 16, 11, 0.05);
}

.field input:user-invalid,
.field textarea:user-invalid {
  border-color: var(--red);
}

.form__note {
  font-size: 0.74rem;
  line-height: 1.5;
  color: var(--grey-2);
  text-align: center;
  margin-top: 2px;
}

.form__status {
  display: none;
  padding: 12px 14px;
  border-radius: var(--radius);
  font-size: 0.88rem;
  line-height: 1.5;
}

.form__status.is-error {
  display: block;
  background: rgba(232, 16, 11, 0.12);
  border: 1px solid rgba(232, 16, 11, 0.4);
  color: #ffb3ae;
}

.form__status.is-ok {
  display: block;
  background: rgba(60, 200, 120, 0.1);
  border: 1px solid rgba(60, 200, 120, 0.35);
  color: #9ff0bf;
}

.form__success {
  display: none;
  text-align: center;
  padding-block: 12px 4px;
}

.form__success.is-on {
  display: block;
}

.form__success h4 {
  font-family: var(--font-display);
  font-weight: 400;
  font-size: 1.6rem;
  text-transform: uppercase;
  margin-bottom: 10px;
}

.form__success p {
  font-size: 0.92rem;
  color: var(--grey-1);
  line-height: 1.6;
  max-width: 40ch;
  margin-inline: auto;
}

.form__success .btn {
  margin-top: 20px;
}

.btn[disabled] {
  opacity: 0.55;
  pointer-events: none;
}

body.is-locked {
  overflow: hidden;
}

/* ==========================================================================
   PRINT
   ========================================================================== */
@media print {
  body::after,
  .site-header,
  .mobile-bar,
  .hero-art,
  .hero__slashes,
  .ticker,
  .modal {
    display: none !important;
  }
  body {
    background: #fff;
    color: #000;
  }
  .section,
  .hero {
    padding-block: 20px;
    min-height: auto;
  }
  [data-reveal] {
    opacity: 1 !important;
    transform: none !important;
  }
}

/* ==========================================================================
   SKIP LINK + 404
   ========================================================================== */
.skip-link {
  position: absolute;
  top: -100px;
  left: 12px;
  z-index: 9999;
  padding: 12px 20px;
  background: var(--red);
  color: #fff;
  font-family: var(--font-cond);
  font-weight: 700;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  font-size: 0.84rem;
  transition: top 0.25s var(--ease);
}

.skip-link:focus {
  top: 12px;
}

.notfound {
  min-height: 78svh;
  display: flex;
  align-items: center;
  padding-top: calc(var(--header-h) + 60px);
  background:
    radial-gradient(80% 60% at 20% 20%, rgba(232, 16, 11, 0.14) 0%, transparent 60%),
    var(--ink);
}

.notfound .h2 {
  margin-bottom: 6px;
}